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In 1993 the large national health insurance carriers contributed to the defeat of national health care reform by their association with the famous “Harry and Louise” advertising, which struck a cord with the entire country. While there are arguably many reasons for the failure of health care reform at that time, the opposition of most of the nation’s health plans helped to doom an idea whose time had not, apparently, come.

I’m pleased to report that times have changed. Last week, I represented the national association of health plans, America’s Health Insurance Plans, in a press conference in Washington to announce its series of proposals designed to support the national adoption of universal coverage.

The announcement said many things, but my quote that found its way to daily newspapers was this one, “The heart of our proposal is a public-private partnership that builds on the employer-based coverage that 170 million Americans rely on today. We have laid out a workable, realistic path to universal coverage and we want to ensure that no one falls through the cracks of our health care system because of age, health status, or income.”

While it is only the beginning of the national health reform discussion, the ideas put forth by AHIP have merit. No less an advocate than Sen. Kennedy has called for serious consideration of the AHIP proposals for a workable, realistic path to universal coverage. No one should accept the status quo in health care. Calling upon the nation to get serious about cost containment and highlighting the link between quality and rising cost is responsible and the right thing to do. I am proud that the leadership of the national health plan community has united in this way and is serious about fulfilling our obligation to be part of the solution.

Even as I am heartened that AHIP is engaged on a national scale, I am reminded that much of what they and others are fighting for in regard to access to care is already available to those of us in Massachusetts. Even before we implemented our own state-based health care reform legislation, we enjoyed the reputation of having the nation’s leading hospitals and not-for-profit health plans right here. The Commonwealth’s citizens had access to the brightest minds in medicine together with advances in treatment and research unavailable in many parts of the country. There were no denials of care due to pre-existing conditions, no six-month waiting periods before new insurance coverage kicked in, nor the requirement of payment prior to life saving treatment, as there continues to be in some states.

I’m not saying we don’t have a tremendous amount of work to be done—we do. We must continue in the daunting tasks of creating change in our own backyard. At the very least, we must eliminate waste in the system, work toward transparency of cost and quality data in an ongoing effort to identify where the costs drivers are, and highlight the opportunities for improved quality. And finally, we must also fundamentally shift our perspective from illness to wellness and move the discussion of prevention of disease to public policy status. We must keep the dialogue going because we all have a stake in the outcome.

I’d like to believe that we can continue to lead and play a role on the national level. Based on what Massachusetts has done to date, we can continue to share what we have learned, improve our policies at the same time and move the nation closer to a future where all its citizens have access to health care coverage. Not only because the timing is right, but because it is the right thing to do.

James Roosevelt, Jr.
President and CEO
Tufts Health Plan

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Comments
  • Michael Apolskis posted:
    Comment posted December 11th, 2008 at 4:12 pm

    Today, President-Elect Obama officially announced in a press conference that he has chosen former Senator Tom Daschle to serve as the Secretary of the Department of Health and Human Services and also named him the Director of a new White House Office on Health Care Reform. See the Medicare Update weblog’s post at http://tinyurl.com/6qog6y

  • Barrett posted:
    Comment posted December 15th, 2008 at 10:30 pm

    What a total surprise!! The insurance companies want to require everyone to buy their products, just as they succeeded in getting away with here in MA (and to make matters worse everyone’s calling it “reform”). Are Americans that stupid? Time will tell… The below blog entry at OurFuture.org offers a more reasoned critique on the AHIP spin:

    Too Little, Too Late: The Health Insurance Industry Unveils a New Plan to Reform Health Care

    By Monica Sanchez, December 3rd, 2008

    After decades of controlling the dialogue on health care and thwarting health care reform with the now infamous Harry and Louise ads, the health insurance industry is vying for control of the conversation at the health reform table. Today America’s Health Insurance Plans (AHIP), the insurance industry’s trade association, released a “new” reform proposal. But it’s essentially more of the same. They have made many of the same proposals before.

    Not surprisingly, the main focus of their proposals is protecting their profits.

    Let’s take a look at the proposals they highlighted in their press release.

    AHIP’s first proposal is to create an advisory group to make recommendations on how to control health care costs:

    “Controlling costs: A financially sustainable and affordable health care system can only be achieved by bringing underlying medical costs under control…To achieve these goals, health plans are proposing that a public-private advisory group be created to provide specific policy recommendations to Congress on reducing health care costs. This new advisory group would include input from a wide variety of stakeholders to provide objective, independent recommendations.”

    This delaying tactic shows the health insurance industry is still very behind on health reform policy. Many recommendations on how to bring down health care costs already exist, from offering a public plan to compete on a level playing field with the private plans…”

    read the full post and comments at
    http://ourfuture.org/blog-entry/2008124903/too-little-too-late-health-insurance-industry-unveils-new-plan-reform-health-c

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